GROWTH DEMANDS NEW STRUCTURE
Having lived through multiple growth cycles, Tim Young brings the perspective that only decades of experience can provide. In addition to more than 30 years of successful practice and leadership, his expertise is grounded in proven frameworks and professional training that support law firm growth and operational clarity.
This work helps firms anticipate pressure points, understand where strain will appear next, and implement solutions deliberately rather than reactively — creating confidence that your firm will continue with its success.
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A proven methodology for identifying bottlenecks and improving complex workflows. Applied to legal operations, it reveals where work slows, errors occur, and effort is wasted—then redesigns processes to support efficiency and consistency under pressure.
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Modern law firms operate in a landscape where technology is no longer optional—it’s a core asset. Automation tools like Zapier, Make, and Flow streamline routine workflows. Digital marketing channels, from Google and Meta to YouTube and programmatic advertising, connect firms to clients at scale. AI-enabled systems run behind the scenes, letting your team focus on higher-value work.
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A flexible operating system designed for leadership teams who have outgrown rigid frameworks. Pinnacle provides structure without forcing firms into a predefined mold, allowing leadership teams to operate with rhythm, accountability, and clarity.
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APPROACH
& CREDENTIALS
JUDGEMENT BACKED BY METHOD,
& METHOD PROVEN IN PRACTICE.
Counsel Advisory is not a coaching program or a traditional consulting firm. It exists for law firm owners who already know how to win cases, build teams, and generate revenue — but are reaching the limits of systems and structures that no longer match the scale of the firm.
The frameworks used in this advisory were chosen because they work inside real firms, not because they’re popular. Each tool exists to bring order, reduce friction, and support better decision-making as complexity increases.
LEAN SIX SIGMA
A nationally recognized methodology and set of tools for reducing waste and optimizing efficiencies in work processes. Having its origin in manufacturing, LSS is now used to break down and improve complex knowledge workflows.
It is based on the five phase DMAIC cycle to eliminate mistakes and improve processes: Define the problem, Measure the current process, Analyze the root causes, Improve the design and implement solution, and Control the system from future errors.
Our two day on site deep dive utilizes this thinking.
TECHNOLOGY & AI
Automation tools like Zapier, Make and Flow. Digital marketing channels like Google, Meta, YT and programmatic. AI enabled workflows to run behind the scenes and allow your team to focus on higher level work. That’s what today looks like, and its what we use everyday in our firm.
5 years ago if you didn’t keep up with the latest law firm software, your firm still survived. Things may have been a few steps harder, but you could still get to where you wanted to go as a firm. Today, technology and AI must form a core aspect of your firm. They stand as their own asset and operate as either a bottleneck, or a leverage point, for your firm.
PINNACLE BUSINESS SYSTEMS
The Pinnacle business approach was created Greg Cleary, formally one of the most successful EOS Implementors in the country.
After implementing EOS for decades, Greg saw the need for a different solution, one that was more flexible as a business operating system. This Pinnacle approach aligns well with the unique nature of each law firm.
We use the Pinnacle meeting rhythm as the schedule for our collaboration, and many of the worksheets and tools help provide insights into your firm.
BUILT ON EXPERIENCE,
NOT THEORY
MEET YOUR ADVISOR,
TIM YOUNG
Tim has navigated multiple waves of growth, scaling small teams into high-performing organizations and expanding into complex practices, including multi-MDL mass tort cases. Along the way, he’s seen first-hand what drives success—and what creates hidden risks.
This experience isn’t theoretical. It informs every recommendation, every system, and every workflow. Tim understands the tension between ambition and operational capacity, and he knows how to bridge the gap with clear structure, aligned leadership, and tools that actually work in practice.
What this means for your firm? You gain a collaborator who sees around corners, anticipates challenges before they become problems, and helps transform reactive chaos into predictable, scalable growth. The result is a firm that runs smoothly, leaders who can focus on strategy rather than firefighting, and a path to achieve the next level of success without adding unnecessary stress.
THE PATH FORWARD
HALF DAY
ASSESSMENT
Virtual session to create a high level assessment. This lets us see what’s possible for your firm.
Investment: $2,500
TWO -DAY
INTENSIVE
Two day on site deep dive to put real details and action items around what’s possible.
Investment: $25,000
CONTINUOUS IMPROVEMENT
Ongoing 12 month collaboration to move your firm to its next version.
Investment: Custom Quoted
This work is for law firms that are successful but stretched—typically generating $5 million or more in annual revenue, with one to three decision-making partners who are willing to invest in the firm’s future.
If you are a law firm sitting on massive opportunities but need today’s tools, leverage and structures to maximize the opportunities, there are solutions and structures that can help. Let’s find them together.
TIM IS THE PERSON YOU NEED TO SPEAK TO.
“If you're an attorney questioning how to build your business, drive profitability and create a practice that achieves great things—Tim is the person you need to speak to. I’ve had the benefit of working with Tim for years and there are very few people with a deeper understanding of direct response marketing and the know-how required for scaling-up and growing a legal practice.”
— Charles Internicol, Founder
The Internicola Law Firm, PC
SCHEDULE A CALL
As an attorney, you know the answer when you see it.
To determine right fit, a quick call is the first step.
