BUILT FROM INSIDE
THE PRACTICE OF LAW
EXPERIENCE EARNED BY BUILDING LAW FIRMS — NOT ADVISING FROM THE OUTSIDE
Tim Young has spent more than 30 years running his law firm and advising others where results mattered. Working on contingency meant being paid only when systems worked, teams performed, and cases were handled efficiently. That experience informs every recommendation made through Counsel Advisory.
Scroll on to learn more about Tim, and how his experience can play a role in your firm’s success story.
MEET
TIM YOUNG
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• Juris Doctorate, Cum Laude - Tulane Law School, 1993
• Bachelor of Arts in Political Science - Wake Forest University, 1990
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• June 2022 - Injury Board Webinar: The Tech Stack for Tomorrow’s Firm: Leveraging Technology for Efficiency
• December 2019 - Louisiana Association for Justice: Ideal Software for Today’s Trial Lawyer
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• Minority-Owner Hospice and Home Health Care Companies – Providing business workflow optimization, marketing consulting, and high-level strategy guidance as a consultant.
• Developing a Closed, Secure HIPAA-Compliant AI Agent – Product to be used in extracting key medical data across client medical records at scale with ability to tune LLM based on needs.
• Implementing AI Voice Agents in Law Firms – Enhancing client interactions, intake processes, and workflow efficiency through AI voice agents.
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• Board Member – Catholic Charities Archdiocese of New Orleans; Chair Nomination and Governance Committee
• Board Member – Catholic Community Foundation of New Orleans
• 2021 Co-Chair – AHCA Fundraising for Local Charities, Successful $2 Million Annual Campaign
“I’ve grown a very successful niche law firm with smart strategy, and the right technical solutions and business structures. These three foundations, in the right order, have produced incredible results. From multiple eight-figure jury verdicts and settlements, to successfully handling thousands of mass tort claims across multiple MDLs, we broke through each ceiling of complexity and into our next curve of success.
Every success opened the door to more opportunities, but those new opportunities always upset our status quo. To fix the problems and pains of today, we needed different solutions than yesterday. I invested deeply in learning how successful firms get organized and scale—without burning out. I’ve been driven to become an expert in the critical business areas of marketing, technology, and business operating systems through constant learning and masterminds.
For decades I have been active in marketing masterminds, high-level business groups, business coaching and technology collectives including Dan Kennedy’s masterminds, Keith Cunningham’s Board of Directors, Dan Sullivan’s Strategic Coach, Ben Glass’s Great Legal Marketing, Donald Miller’s StoryBrand, Geoff Wood’s AI Collective, and Greg Cleary’s Pinnacle Approach. I have delivered talks to trial lawyer associations on technology stacks for law firms and trial strategy for eight figure verdicts. I am currently a Certified Pinnacle Guide, Lean Six Sigma Green Belt (Purdue University), and a longtime member of Strategic Coach’s 10x program.
My work approach is highly analytical, seeing around corners to strategically move forward. Make a plan, then follow it. My role on teams is to generate and make ideas better and to push for real change.
My wife and I love to spend time in Telluride, CO and Fairhope, AL, and in our hometown of New Orleans where we were both born and raised. We visit our adult children in Chicago and Cincinnati, and my golf game reached its peak when I was in law school, but I still love to play with friends regularly. I attend an annual silent retreat and wouldn’t miss it for anything. I believe in the maxim that if you do well for others, you will be taken care of.”
Speak Soon, Tim
WHO THIS WORK IS FOR
SOUND FAMILIAR?
We work with firms generating at least $5 million in annual revenue that are struggling with success and opportunities.
Together, we assess where you are and how to move to the next level through new ideas, structures, and solutions. You typically have one to three decision-making partners and are willing to invest meaningfully in your firm. This is not a program or a mastermind. It’s an intensive collaboration with a single purpose: creating significant value.
Law firms have to change. Will you direct, or be victim to, that change in your firm? Schedule a call to explore whether Counsel Advisory is the right fit.
EXPERIENCE & CREDENTIALS
LEAN SIX SIGMA
A nationally recognized methodology and set of tools for reducing waste and optimizing efficiencies in work processes. Having its origin in manufacturing, LSS is now used to break down and improve complex knowledge workflows.
It is based on the five phase DMAIC cycle to eliminate mistakes and improve processes:
Define the problem, Measure the current process, Analyze the root causes, Improve the design and implement solution, and Control the system from future errors.
Our two day on site deep dive utilizes this thinking.
TECHNOLOGY & AI
Automation tools like Zapier, Make and Flow. Digital marketing channels like Google, Meta, YT and programmatic. AI enabled workflows to run behind the scenes and allow your team to focus on higher level work. That’s what today looks like, and its what we use everyday in our firm.
5 years ago if you didn’t keep up with the latest law firm software, your firm still survived. Things may have been a few steps harder, but you could still get to where you wanted to go as a firm. Today, technology and AI must form a core aspect of your firm. They stand as their own asset and operate as either a bottleneck, or leverage point, for your firm.
PINNACLE BUSINESS SYSTEMS
The Pinnacle business approach was created Greg Cleary, formally one of the most successful EOS Implementors in the country.
After implementing EOS for decades, Greg saw the need for a different solution, one that was more flexible as a business operating system. This Pinnacle approach aligns well with the unique nature of each law firm.
We use the Pinnacle meeting rhythm as the schedule for our collaboration, and many of the worksheets and tools can help provide insights into your firm.
TIM IS THE PERSON YOU NEED TO SPEAK TO.
“If you're an attorney questioning how to build your business, drive profitability and create a practice that achieves great things—Tim is the person you need to speak to. I’ve had the benefit of working with Tim for years and there are very few people with a deeper understanding of direct response marketing and the know-how required for scaling-up and growing a legal practice.”
— Charles Internicol, Founder
The Internicola Law Firm, PC
START THE CONVERSATION
Your firm may be at a pivotal moment of opportunity.
Counsel Advisory brings order to the modern business side of your practice. We assess your firm risks, guide solutions and then help implement today’s technology and tools into your successful firm, extending its success into the future.
If you're interested in taking the first step towards working with us, complete this form to book an intro call.